The eighth edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the... Celý popis
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, Ai, Live Video, and Newsjacking to Reach Buyers Directly (Scott David Meerman)(Paperback)
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The New Rules of Marketing and PR - David Meerman Scott
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New Rules of Marketing and PR
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New Rules of Marketing & PR: How to Use Conten t Marketing, Podcasting, Social Media, AI, Live Vi deo, and Newsjacking to Reach Buyers Directly
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New Rules of Marketing & PR: How to Use Conten t Marketing, Podcasting, Social Media, AI, Live Vi deo, and Newsjacking to Reach Buyers Directly
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Popis
The eighth edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information
In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The eighth edition of The New Rules of Marketing & PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.
An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven,
In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The eighth edition of The New Rules of Marketing & PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.
An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven,
Parametry
Rok vydání | 2022 |
Autor | David Meerman Scott |
Počet stran | 480 |
Výrobce | John Wiley & Sons Inc |
Vazba | Brožovaná |
Jazyk | anglické |
Váha | 544 gramů |
ISBN | 1119854288 |